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Write shared and marketplace-specific product copy

Keep one shared source, then add custom marketplace copy only when it truly differs.

Use Product Info for the shared name, description, tags, and search preview. Add custom Shopify, eBay, or Etsy copy only when that marketplace needs different wording. Every plan can copy individual saved fields.

Steps

  1. 01Open a product and choose Product Info.
  2. 02Edit the shared copy used as the normal starting point.
  3. 03Choose a marketplace only when it needs custom copy.
  4. 04Review and save, then use Copy beside any individual field you need elsewhere.

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